Pittsburgh Center for the Arts Shop
Marketing, PR, social media content creation, graphic design, and product photography for a store representing over 200 artists located within the most prominent art gallery in the region.
link:
nystateofmind.coNY State of mind is a collection of personal essays, editorials, and imagery via 3 New Yorkers (me and my two best friends) who moved to other cities "but maintain a New York State of Mind regardless." The idea for the site was born out of multiple conversations between the three of us regarding the difficulties and epiphanies of making such a huge life change. While the narrative of the ex-New Yorker is practically a dedicated genre of writing, the vast majority of them aren't women of color nor is it presented as a shared experience amongst friends. We had a unique spin and I suggested we run with it.
The logo's concept is loosely based on the late, great MTA tokens. And the concept of the homepage is that of a quilt--every entry is represented by a photo. I utilized the jQuery Masonry library to achieve the cascading grid system.
NY State of Mind; various devices:
NY State of Mind homepage:
NY State of Mind homepage; tablet–portrait orientation:
NY State of Mind article; tablet–portrait orientation:
NY State of Mind homepage; mobile:
NY State of Mind article; mobile:
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