The World is Ours
Creative direction, branding, packaging design, graphic design, photography, & promo for a craft beer collab that debuted at Fresh Fest 2018, the nation's first Black brewery festival.
I love branding. I love the psychology behind it. When I work on logos, my philosophy is one I read in relation to the Nike swoosh logo some years ago: you know it when you see it. Instantly recognizable. Doesn't even need to be next to the word "Nike." It can be fuzzy and far away or shrunk down tiny and you still know it, and that's branding that works on every level.
There is great power in (and oft-times a great deal of work behind) a logo that looks simple and effortless. The best logos communicate just that.
Creative direction, branding, packaging design, graphic design, photography, & promo for a craft beer collab that debuted at Fresh Fest 2018, the nation's first Black brewery festival.
Marketing, public relations, project management, social media content creation, graphic design, and photography for a non-profit arts organization's visual arts schools and fellowship programs.
UX/UI design, front end dev, and a custom Wordpress theme for an online platform that highlights the voices, experiences, and ideas of Black youth ages 18-30.
Marketing, PR, social media content creation, graphic design, and product photography for a store representing over 200 artists located within the most prominent art gallery in the region.