I love branding. I love the psychology behind it. When I work on logos, my philosophy is one I read in relation to the Nike swoosh logo some years ago: you know it when you see it. Instantly recognizable. Doesn't even need to be next to the word "Nike." It can be fuzzy and far away or shrunk down tiny and you still know it, and that's branding that works on every level.

There is great power in (and oft-times a great deal of work behind) a logo that looks simple and effortless. The best logos communicate just that.

VSB logo:

VSB logo

Women’s Freedom Conference logo:

Women's Freedom Conference

Lost Queens logo:

Lost Queens logo

1839 logo:

1839mag logo

Makerbase logo (version 1.0):

Makerbase logo

theCURVYcon logo:

theCURVYcon logo

NY State of Mind logo:

NY State of Mind logo

Good Web Bundle logo:

Good Web Bundle

Law Office of Tanya Ellis logo:

Tanya Ellis

DJ Raydar Ellis logo:

DJ Raydar Ellis

“F*ck Fear. Love Anyway.”:

F*ck Fear. Love Anyway.

Soulbounce logo:

Soulbounce logo

Ink Empire Publishing logo:

Ink Empire Publishing logo

Internet Freedom Day logo:

Internet Freedom Day logo

Internet Freedom Day alternate logo:

Internet Freedom Day logo

TCFStyle Expo logo:

TCFStyle logo

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